Archives: 'Reports'

David Petherick — August 13, 2007, 9:00 am

Listen to David Petherick on BBC Radio Wales

I was pleased to hear that my interview outlining my work as “The Digital Biographer” with Adam Walton of BBC Radio Wales broadcast on 12th August sounded good, was a good three minutes longer than expected, and was ‘top of the hour’ as the lead story.

You can listen in online (I take up around the [...]

David Petherick — May 9, 2007, 11:00 am

Leith Win Major Russian Advertising Account

We are delighted to announce that Clarocada customer The Leith Agency, just voted Marketing Services Agency of the Year, has pulled off one of the major coups of the year by beating four Russian advertising agencies to the prestigious SladCo Chocolate account.

The pitch, carried out in Moscow, invited agencies to present their ideas for a [...]

David Petherick — May 8, 2007, 2:30 pm

You’re a Nobody unless your name Googles well - Wall Street Journal

It’s official - well, it is if you rate the Wall Street Journal’s front page as authoritative - if your name doesn’t Google well, you can have problems with your credibility - and not just with prospective employers.
You’re a Nobody Unless your Name Googles Well published on the 8th of May 2007, cites the example [...]

David Petherick — August 10, 2006, 8:00 pm

Business Blogs still make sense…

A survey carried out by Backbonemedia on business blogging in June 2005 STILL has some amazing conclusions: “…build trust, collect valuable feedback and foster strengthened relationships while and at the same time benefiting in ways that are tangible. “