Authority

David Petherick’s Online Profile Masterclass: Barcelona, 12 February 2007

David Petherick, the Profile Makeover Expert, is offering a one-day Masterclass on how to edit, format and promote your business and personal brand through your online profile.

Thomas Power is Chairman of Ecademy, and Penny Power is its Founder. Together, they have perhaps the most-visited profiles online at Ecademy. However, both asked David Petherick to makeover and rewrite their profiles. Why was that?

The answer is that they were objective, and recognised that they were not the best person to author their profile. Being objective about what to include and how to structure your own profile is very difficult. Most people can not be objective when describing themselves – that’s why so many autobiographies are unreadable.

Your profile is your first and often your last chance to make an impression online. No matter how impressive your online contribution to discussions, groups, clubs, assisting and advising others – your profile is the touchstone and reference point. It’s a combination of a sales pitch, a personal presentation, a business card, a brochure, a personal statement, a list of recommendations, a mini web-site, and a wave from across the room.

It has a lot of work to do. Is your profile doing you proper justice?

Date: Monday 12th February 2007
Time: 10:00 – 16:30
Place: Barcelona, Catalonia
Fee: £97

MakeClick here to Reserve your Place at the Barcelona Profile Masterclass today!
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Business Blogs still make sense…

I originally posted this message in June 2005, but it still holds true…

A survey carried out by Backbonemedia on business blogging has some amazing conclusions…

“…build trust, collect valuable feedback and foster strengthened relationships while and at the same time benefiting in ways that are tangible.”

Just like in other aspects of life, success breeds success. What we see with successful blogs is a chain reaction that starts with a sincere interest on the part of the bloggers to provide their audience with great value in terms of useful and engaging content in the form of information, help, discussion and ideas. If a company can harness their customers’ knowledge and ideas, a company will find better ways to satisfy their customers needs and wants.

Look at the executive summary or read the full report (70 page PDF file). Thanks to Radiant Marketing Group for highlighting this report.

Ecademy’s Thomas Power gets his online profile Makeover…

Thomas Power of EcademyThomas Power is Chairman of Ecademy, and has perhaps one of the the most-visited profiles online at the community. However, Thomas asked me to makeover his profile last month. Why was that?

The answer is that Thomas was objective, and recognised that he was not the best person to author his profile. Being objective about what to include and how to structure your own profile is very difficult. Most people can not be objective when describing themselves – that’s why so many autobiographies are unreadable.

Your profile is your first and often your last chance to make an impression on Ecademy. No matter how impressive your contribution to discussions, clubs, assisting others – your online profile is the touchstone and reference point. It’s a combination of a sales pitch, a personal presentation, a business card, a brochure, a personal statement, a list of recommendations, a mini web-site, and a wave from across the room. It has a lot of work to do. Is your profile doing you proper justice?

Reaction to Thomas Power’s online profile Makeover

Certain Host: Reliable, affordable Web Hosting is here…

Certain Host from Clarocada is launched to the general public in the UK today, 1st of July 2006 – offering reliable, affordable and certain web and email services, and features Speaka! in its identity…

  • You have not one, but TWO domains hosted with CertainHost. Host 2 domains.
  • You also get to Register a new Domain name for FREE – .COM .NET .ORG .INFO .BIZ or .US. Yes, free. A free Domain name.
  • 99.9% Server Uptime Guarantee
  • 24/7 Technical Support with a UK non-0870 number! (020-7993-2768
  • 1 Hour Support Response Guarantee 9am-2am GMT. Seven days a week.
  • Instant Account Activation – sign up, and you’re in business. No waiting around.
  • 2 Hosted Domains – yes, two. One of them is a free, new registration
  • 20 Hosted Subdomains – so you can have, for example, http://ecademy.mydomain.com as well as http://www.mydomain.com, http://usa.mydomain.com, http://news.mydomain.com etc, to offer your customers customised content and additional ‘doorways’ into your web site.

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When Acronyms CAN be useful…

I have never been a fan of acronyms. Until now…

ASAP for As Soon As Possible makes sense, not least for its brevity – it is short and to the point, but the over-use of acronyms can simply confuse and make real meaning difficult to see, and is a ploy regularly used by those numpties who prefer to converse in ManagementSpeak and GobbledyGook.

However, a friend from Amsterdam, Boris Veldhuijzen van Zanten, blogged yesterday at the Fleck Blog about something that really got my attention: the use of acronyms to add meaning to messages, specifically email messages. That was something new…
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