David Petherick, the Profile Makeover Expert, is offering a one-day Masterclass on how to edit, format and promote your business and personal brand through your online profile.
Thomas Power is Chairman of Ecademy, and Penny Power is its Founder. Together, they have perhaps the most-visited profiles online at Ecademy. However, both asked David Petherick to makeover and rewrite their profiles. Why was that?
The answer is that they were objective, and recognised that they were not the best person to author their profile. Being objective about what to include and how to structure your own profile is very difficult. Most people can not be objective when describing themselves – that’s why so many autobiographies are unreadable.
Your profile is your first and often your last chance to make an impression online. No matter how impressive your online contribution to discussions, groups, clubs, assisting and advising others – your profile is the touchstone and reference point. It’s a combination of a sales pitch, a personal presentation, a business card, a brochure, a personal statement, a list of recommendations, a mini web-site, and a wave from across the room.
It has a lot of work to do. Is your profile doing you proper justice?
Date: Monday 12th February 2007
Time: 10:00 – 16:30
Place: Barcelona, Catalonia
Fee: £97
Click here to Reserve your Place at the Barcelona Profile Masterclass today!
Read the rest of this entry »

